OUR STORY
Our Story
The Beginning
The Problem
Contemporary jewelry had become a binary choice.
Option A: Fast fashion. Cheap. Disposable. Designed to last one season, one selfie, one trend cycle.
Option B: Traditional fine jewelry. Locked in safes. Worn twice a year. Treated like investments rather than expressions.
Where was the middle ground? Pieces you could wear hard, wear daily, wear without anxiety—that still felt special, still turned heads, still told the world something about who you were?
We couldn't find it. So we built it.
Our Philosophy
Jewelry is for living.
Not for special occasions. Not for "someday." Not for display cases. ZAFARI Studio creates wearable art—sculptural, bold, unapologetic. Designed to be stacked, mixed, layered, lived in.
Perfection is overrated.
We embrace baroque pearls—irregular, organic, each one unique. We celebrate hand-hammered brass—the slight variations that prove human hands touched it. We choose texture over polish, character over conformity.
Materials matter, but not how you think.
We use recycled brass—100% reclaimed, melted down, reborn. Thick 18K gold plating that endures daily wear. Eco-friendly processes that don't destroy the planet. Not because we're perfect. Because we're trying.
Rules are for breaking.
Mix metals. Wear pearls with denim. Stack three necklaces to the grocery store. Pair vintage cuffs with yoga pants.
Your jewelry. Your rules.
How We Make
Design
Every piece starts with sketch and sculpture. We model in clay, in wax, in metal—testing weight, balance, how it moves on the body. Computer precision meets human intuition.
Craft
We partner with artisans who still hammer by hand, who understand that machines can't replicate the randomness of human pressure. Who know that a slight asymmetry makes a piece alive.
Finish
Our plating is thick—measured in microns, not molecules. Tested for longevity. Designed to develop a personal patina over time, recording your wear patterns, your habits, your life.
The Name
ZAFARI (zah-FAR-ee)
Not "safari"—we're not about observation from a distance.
A journey into the unknown. A hunt for the unexpected. The belief that treasure hides in chaos, beauty in imperfection, luxury in freedom.
We spell it differently because we are different.
Today
15,000+ pieces worn across 40 countries.
Zero rules followed.
Countless stacks created, combinations invented, boundaries ignored.
We're still based between Lisbon and our studio. Still hunting vintage markets for inspiration. Still arguing about whether a piece is "too bold" (it never is).
Every morning, we open emails from customers:
"I wear my ZAFARI cuff every day. It's developed this gorgeous patina—it's mine now."
"My grandmother asked if it was antique. I said it would be someday."
"I stack three necklaces and feel like I have my shit together, even when I don't."
This is why we exist.
Tomorrow
More sculptural forms. More unexpected materials. More collaborations with artists who share our obsession with texture and imperfection.
Less waste. Better practices. Deeper transparency.
Same attitude.
Gift-Ready Package.
All orders with elegant jewelry box and package
Free Shiping.
All orders of $69 or more of eligible items across any product category qualify.
More Payment Methods.
Credit Card: Visa, MasterCard, & Shop Now Pay Later with Klarna
Crafted with Excellence.
Exceptional quality, hand-made artistry, and genuine materials
💌 UNLOCK 15% OFF YOUR FIRST ORDER
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